Cockpit. PaCo (Patrouilleur Connecté or connected patroller) is now used by all motorway personnel out on call to report incidents with geo-located information as well as photos and videos. Cockpit is a tool used by safety control centres and traffic news centres to aggregate the data collected by VINCI Autoroutes in real time and compare it with partner data (notably using community apps). VINCI Autoroutes is also providing accredited companies and their drivers with a digital roadside assistance management tool and dedicated smartphone app which improves the speed and safety of the response teams. It is deploying these new technologies in conjunction with awareness campaigns designed to make motorways safer for both users and patrollers – 40 response vehicles were hit in 2021 (126 across the entire motorway network under concession in France). To engage the public’s attention with a compelling message, the VINCI Autoroutes Foundation for Responsible Driving and VINCI Autoroutes operating teams are exhibiting some 30 crash-damaged response vehicles at different locations across the network. This unprecedented campaign, which runs under the hashtag #Exposés (exposed), has notched up nearly 25 million views on the social networks.
● CONVERGENCE AND HIGH-QUALITY TRAFFIC NEWS
These digital applications are being deployed as part of a company-wide programme to converge motorway systems, tools and media known as Performance Info Trafic. By overhauling the systems and processes used to collect, qualify, process and disseminate traffic information, this programme aims to enhance VINCI Autoroutes’ ability to provide motorway users with faster, more reliable and more comprehensive information, delivering news where and when it happens. As a result, consistent information is rapidly transmitted to all media channels used by travellers: Radio VINCI Autoroutes, which has an audience share in its broadcasting zone of over 60% on peak traffic days; motorway information signs; the website vinciautoroutes.com; the 28 Twitter traffic newsfeeds by major corridor; the 3605 user hotline; and the Ulys website and app.
● ULYS
VINCI Autoroutes’ all-digital brand consolidated its position as France’s motorway subscriptions leader. With close to 750,000 new subscriptions in 2021 – or 63% of subscription sales on the entire network under concession in France – there were 4.9 million Ulys tags in circulation at end-2021. This strong momentum is driven by the diversification of digital subscription channels (including ulys.com) – which now account for 70% of new subscriptions –, by partnerships with well-known brands in the mobility sector, and by the development of subscriber services. VINCI Autoroutes
The PaCo (Patrouilleur Connecté, or connected patroller) app allows response team personnel to report geo-located information to the safety control centres.
The #Exposés campaign raises public awareness of the safety of the “men and women in yellow”
Capacity on the A9 at Montpellier was doubled in the 2010s to separate through-traffic (centre) from local traffic.